One of the most important undertakings for a business owner is creating a strong brand. A brand is your identity, your image, your promise. It is created with care and patience over a period of time. When a brand is built on a solid foundation, it will stand out and be remembered in a manner that is clear, credible and pleasing.
Start with solid brand elements. These elements are your brand’s foundation. It’s time to get clear and discover a vision for your business, product, and/or brand. The way to do it is through strategy, research, and analysis to uncover your next marketing steps, big or small. Projects include: Creative Strategy & Planning Session, Brand Analysis & Assessment, Website Analysis & Assessment, and Business, Product, and Project Naming.
Invest in an attractive and effective multi-faceted Branding Program customized for your business, online and offline. Sticking with a streamlined, cohesive look and message among all materials, you’ll remain visible, recognized, and have a big impact on your bottom line. Projects include: Brand Identity (Logo) Program, Graphic Design for Print, Website Design & Development, and Lifestyle Brand Photography & Graphics.
Now that your brand is in place, make sure you remain current – updating marketing materials, content, imagery, software and plugins. Allow your brand and materials to evolve with your business and make necessary updates so your message is clear and consistent to your audience. Projects include: Brand Management, and Website Management and Maintenance.
“University of Illinois Hospital & Health Sciences System hired Marni Myers to work as a contract designer. Marni stepped in when we didn’t have an in-house designer and was able to quickly turn around brand guidelines during a very busy re-branding of the health system. Since then, Marni has designed all of our patient story posters. Her work is consistent and creative. One of the qualities that we rely on is Marni’s ability to respond to emails and phone calls promptly. We look forward to continuing our partnership with Marni and using her expertise on various projects for the health system.”