Marketing Deep Dive

Putting important business tools in place for continuous growth.

When is the last time your team scheduled a strategy and planning session to decipher if your current plan is consistent – across the board room table and with every team member in touch with your clients and customers?

Is your team telling the same, cohesive stories to drive new business through the door?

Have you considered regrouping to develop a refreshed plan for the next three quarters of 2016?

When you start a new business venture, it’s imperative that you collaborate on the initial business phases. Many businesses skip over the needed short-term and long-term marketing plans and end up back paddling without any oars.

When you are a seasoned business, it is even more imperative to check-in on your business and redefine, test, tweak and measure what is currently in place.

“However beautiful the strategy, you should occasionally look at the results.”
Winston Churchill, Prime Minister of the UK

We get so busy going through our daily tasks and quickly put out numerous fires, that we don’t stop to assess the current plan to see if it’s actually working, let alone working well.

Better yet, it greatly matters when you discover what is not working so you can drop those unwanted concepts and move forward with the ones that work like a well oiled machine.

“The essence of strategy is choosing what not to do.”
Michael E. Porter, author of Competitive Strategy

 

What’s next for your business planning?

Schedule a Creative Strategy and Planning Session to clearly define or redefine your vision for your business and your brand.

This opportunity allows you to get every idea and concept out of your head and onto paper. Marni Myers Creative develops a Creative Road Map, extensive session notes and suggestions for next steps. It becomes your go-to-resource for planning the next three, six and 12 months. With your road map in hand, we will be able to decipher what marketing tools are needed to take your business to the next level.

“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”
Sun Tzu, Chinese general and military strategist

Graphically & Photographically Telling Your Story,

Marni